Facebook has an official policy that states it will not tolerate misleading or false information. Therefore, any content that contains these factors will be immediately removed.
It seems that companies have discovered a way to sneakily promote their ads by using fake Twitter accounts to post testimonials on Facebook. These ads contain false or misleading information that lures users to download their applications. This eventually increases the application’s strength. This strategy was the most effective for promoting any company or business, even though it contained false information.
The Independent discovered this loophole after contacting two companies that they believed were using fake Twitter accounts as testimonials. Independent discovered that both companies had no activity on their Twitter accounts, a red flag for fraud. Independent called the companies to confront them and asked questions. As a result, both removed their information from the Facebook Ad Library, which eventually clarified their existence.
The Independence approached Facebook about the matter and asked if they knew of any violations of their guidelines. Facebook did not respond to our request for clarification. However, it believes that the ads are consistent with its policies.
On its support pages, the social network explained that it opposes Facebook’s policies to promote misinformation. The company also stated that they do not support false content on their platform. Facebook does its best to remove any such ads they find and has an AI system that filters outposts and content that violates its guidelines. However, it seems some people have found a way to publish such content.
This tech giant needs to be more cautious. It should take a proactive approach, monitor the situation, and ensure that all users are protected from misleading ads and applications. Unfortunately, it may not be the first instance of such an issue for Facebook, considering its previous failures. We pray they will take all the necessary steps to prevent these policy violations from happening again.